I love brass… in my house, not your hair. I wanted to create a purple shampoo that was both great for toning and also sulfate-free because I’ve always had a hard time finding that combo. If you like ashier tones, you can use this every time you shampoo. If you want more neutral tones, use it every other time you shampoo to balance out unwanted brassiness. It can be used with or without The One Purple Conditioner. And yes, this shampoo can be used on color treated or naturally blonde hair.
10 FL OZ / 296 mL